Needs Hierarchy-A.H.Maslow
- EGO
- Self esteem - 40%
- These are the needs for reputation, self respect and self esteem. People need to feel competent and knowledgeable. They need respect, recognition and status.
- SOCIAL
- Love and Affection - 50%
- These are the needs people have for gregariousness and social interaction. People like to group together for many purposes of life. They need to associate, to belong, to accept and be accepted, to love and be loved.